With the launch of the Brand Store 2.0, I worked within Amazon limitations for desktop and mobile layouts, modules and content to create a shoppable brand hub that doubled monthly profits after launch. The new Amazon Brand Store allows shoppers to make informed decisions through increased education resources without leaving the site and allows easy expansion to the future digital shelf, as well as now including a wider variety of portfolio products. I also created a new look and feel that provides design direction for future Bayer Pet Care digital content.